The Eastern Shore of Virginia Tourism Commission has announced that the Today Show is scheduled to present a travel segment on family friendly vacations that will spotlight Chincoteague and Assateague Islands.
Currently scheduled to air Monday, March 8, 2010. The anticipated coverage of Chincoteague is estimated to be seen by nearly 5 million people and has an advertising value of approximately $ 225,194 according to Virginia Tourism Corporation’s 2009 data.
The Eastern Shore Tourism Commission recently teamed up with the Virginia Tourism Corporation’s Public Relations Director Richard Lewis, to provide the show video, still shots and information on the islands.
“We so often pitch ESVA stories and I would surely not have the necessary knowledge without the efforts of the Eastern Shore Tourism Director, “said Lewis. “In fact my most recent pitch to a freelancer writing for Southern Living included story ideas in Cape Charles, Onancock and Assateague Island.”
source: Eastern Shore Tourism Commission press release